Enterprise Resource Planning Integration
Managing customer information in today’s business universe is a challenge. With ERP D&B Integration Solutions, you can access up to 140 data elements on customers and prospects globally, including business demographics, company size, corporate linkage and contact names.
This solution combines the power of D&B quality global business information with third party CRM applications such as SAP, Siebel and Oracle. Combined with D&B's Customer Information Management Solutions, companies can establish and maintain an integrated and cohesive customer information management strategy that eliminates duplicate records, standardizes and maintains customer master records and creates customer hierarchies.
With ERP D&B Integration Solutions, you can:
- Eliminate duplicate accounts at point of entry through real-time access to D-U-N-S® Numbers
- Increase penetration within existing customers
- Increase close rates by creating precisely targeted prospect lists
- Reduce selling cycles
- Eliminate credit rejections through integrated sales pre-qualification
- Increase marketing ROI
- Increase productivity by using a single click to establish a CRM account with D&B name, address, contact, and demographic data
ERP D&B Integration Solutions gives you:
- Real-time look-up and download from D&B during the account creation process with D&B’s Data Integration Toolkit
- Extensive D&B global data layout including business names, postal standardized physical and mailing addresses, upward company linkage, up to six industry classifications, sales and employment information and trends, executive contacts, and a host of other demographic information
- Use of D&B D-U-N-S Number to combine internal CRM information for a unique customer location or for an entire global family
- Promotion of D&B prospect information directly into your own CRM system, either individually or for an entire corporate family
